"Play-Doh" — is a popular brand of modeling clay used for children's arts and crafts activities. Play-Doh comes in a range of colors and is a versatile material for creative play and learning.

I created a one-minute music advertisement for TV streaming, stylized as a clay stop-motion animation. The song was provided by the client.

Play-Doh mascot character was modeled, shaded and rigged from scratch.

Participants:

Dmitriy Nekrasov — storyboarding, animatic, supervision director

Mercator studio — animation production

Episode length — 1 min.

2022.

Ad, animatic

Ad, animation